Statement of Intent
Statement of Intent I will make sure that my advertisement does not cross any boundaries in the sense of offensive images or insinuations and that it is not misleading. It will also have to conform to both the conventions of a regional magazine as well as fitting the age range that our advertisements are tailored for. As regional magazines are aimed at older audiences, I will change certain aspects so that it fits both criteria as well as visibly being aimed at younger people from the age of 16-25. To do this I will make sure that my logo is simple but effective yet still portrays what I want my takeaway to be like. The colours will not be too bright so that it appeals to as many people as possible whilst still being bold and interesting. My images will be entirely original and conform to all assessment objectives such as that two of our images must contain two people from different backgrounds. They will also all vary in style and in what they contain to appeal to a larger a...
